Catching Our Eye

A mixture of blog, opinion and learning around design, arts, culture and technology. 

Poor cartoon clients
Poor cartoon clients

No budget for graphic design services.

Small and Medium-sized Enterprises (SMEs) face various challenges when it comes to running their business. One of the common issues […]

Law Firm name on a door

Why Brand Positioning is Crucial for Law Firms

In an increasingly competitive legal landscape, where expertise and quality are often taken for granted, the question arises: How does […]

SME meets Design

Why SMEs Don’t Embrace the Power of Design

Despite the undeniable impact that effective design can have on a business’s success, many small and medium-sized enterprises (SMEs) remain […]

Creative Collaborations

Design Collaborators

Who are designers who have blended graphic design with other disciplines? There are many designers who have blended graphic design […]

Magic in a design studio

£1000 (or much more) for a logo

As a designer… to justify charging £1000* for a logo, it’s important to communicate the value of the logo to […]

Brand overload

Disastrous brand name meanings

Brand history is littered with unfortunate names that led either to ridicule, offence and a swift end Here are a […]

The TradeMark maze

Once you have chosen a name

Once you have chosen a name for your brand, there are several considerations, checks, and investigations you should perform to […]

mythological heroes

Additional sources of inspiration

Here are some additional sources of inspiration and stimulus to consider when brainstorming names for a new brand: Historical or […]

Naming the Brand

Naming a new brand

Naming a new brand can be a complex and challenging process. Here are the quick checklist of steps involved in […]

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