The transformative power of graphic design has been evident throughout history. From propaganda posters to corporate branding, design has been
The transformative power of graphic design Read More »
Branding, Graphic Design, Politics, Society
Graphic design is a profession, academic discipline and applied art whose activity consists in projecting visual communications intended to transmit
Defining Graphic Design Read More »
Graphic Design
The Psychology of Color in Marketing and Branding by Kendol Mason of GiftBoxCreative In The Psychology of Color in Marketing
The Psychology of Color in Marketing and Branding Read More »
Branding, Graphic Design
For every designer, it is significant to know both old and new printing techniques. Without extensive knowledge about it, it’s
Printing Techniques For A Perfect Graphic Design Project Read More »
General
Using Your Package to Communicate Sustainability | Dieline As demonstrated at this past year’s Dieline Conference, the conversation around sustainability
Sustainability Claims & Packaging Communication Read More »
Branding, Business, Packaging, Society
Even if you haven’t heard of the brand dilution phenomenon, you’ve probably lived it. It happens when marketing messages aren’t
How to Tell Better Stories and Reduce Brand Dilution | Chris Wallace Read More »
Branding, Business
It can be tempting to see digital as a highly measurable, metric-driven environment that does not require the flair and
How brands are injecting creativity into digital Read More »
Advertising
The term “branding” comes from cattle ranching. Owners would brand each of their cows with a distinctive mark designating
How Branding Agencies Can Give Your Business a Boost – DemotiX Read More »
Branding, Graphic Design
When the city of Oslo audited its books recently, it found something unsettling. With 50,000 government employees working in over
How a new logo saved the city of Oslo $5 million a year Read More »
Branding
